AI Booking Employee

MY M2 BOT

+1 (704) 327-2200

More Leads. More Bookings. More Profit.

Meet M2

The Front Desk That Never Misses a Client.

Did you know 90% of clients search and call for salon & med spa appointments outside traditional business hours? With M2, your salon is always open—never missing a chance to book appointments and boost sales!

Missed Calls ROI Calculator

Focus on What You Do Best & Let M2 Handle the Rest.

Connect. Engage. Convert. Nurture.

Without a doubt, M2 works 24/7—no missed calls, no lost leads. She handles inquiries, helps schedule appointments, and even upsells services. She’s always professional, stays on script, never calls out and doesn’t need breaks.

Effortless Booking: Handles early morning and after-hours calls so you don’t miss golden opportunities.

Reliable Support: Covers sick days and fills gaps, ensuring seamless client interactions.

Boosts Revenue: If your humans do not tell every client, every time- you both miss out on maximizing your salon’s full sales potential.

Cost Comparison

Become a Trailblazer & Lead the Salon Industry with Cutting-Edge Salon Marketing Technology and Innovation!

Expenses

Salon hour rates

(based on 50 hours/week)

Weekly Hours

Monthly Cost

Overtime, Perks Benefits

Call-Outs and Staff Churn

Performance Inconsistency

Front Desk Payroll

$14 -$20+/hour

($4000 +taxes)

50 or more hours/week

Limited availability

Liability

Frequent disruptions or churn.

Level of skill and know how varies.

Meet M2!

$2.48 (50h)- $0.69 (24/7)

(ONLY $497/mo 1st year)

Unlimited hours

No restrictions

None—AI works non-stop for one price.

Always reliable, never calls out.

As accurate and consistent as you/we train it to be.

We Deliver A Modern-Convenient Solution with a Touch of Tradition

The AI-Powered Receptionist That Works 24/7

For Every Type of Client

For clients who value convenience, the M2 delivers fast, user-friendly solutions for inquiries and bookings—no delays, no frustration.

And for those who prefer a personal touch, the option remains available by transferring the call seamlessly to a human within your salon OR to a dedicated VA.

How It Works:

Choose Your AI’s Name & Voice

Set the vibe with a voice that matches your brand and change it our daily to keep it fun and unique.

Assign Number & Get Verified

Get a verified A2P-10DLC compliant phone number for voice and conversation AI.

Define Availability

Set the AI’s working hours and after-hours actions. They can be on 24/7 or on a schedule.

Test & Go Live

Run typical test calls to ensure everything works perfectly for your flow—then let the AI handle it from there!

Meet My M2 Bot

Got Questions? We Have Answers!

Q: Can this AI really turn a non-income-producing role into a profitable one?

Yes, it can—and here’s how. Traditionally, front desk roles focus on operational tasks like answering calls, scheduling appointments, and checking clients in and out. These are essential responsibilities, but they don’t actively contribute to revenue. The AI Employee redefines this role by turning routine interactions into revenue-generating opportunities.Imagine this:

Upselling Services: When a client calls to book a haircut, the AI Employee can suggest adding a conditioning treatment or upgrading to a premium stylist.

Promoting Memberships or Packages: If your salon is offering a seasonal package or membership, the AI Employee ensures every caller knows about it and encourages them to take advantage.

Filling Gaps: During slower periods, the AI can actively promote last-minute openings to keep your team’s schedules full. All it takes is a human on the other side to input the real time data.

Sharing Events and Promotions: Clients are informed about upcoming events, discounts, or product launches, turning calls into sales opportunities.

All of this happens while maintaining a professional, customer-focused experience. This means your team can focus entirely on being client-centric—delivering amazing services, fostering relationships, and creating loyal customers—while the AI Employee ensures every interaction supports your bottom line.

The result?

A front desk that doesn’t just fill a void but actively drives growth and ensures your salon operates at its fullest potential.

Q: What if I’m not tech-savvy?

No worries! Setup is easy—even if you’re new to tech.

Q: Can I use my existing Fully Booked AI® phone number(s) with the AI Voice Agent?

Yes, you can assign any available phone number in your account to the AI agent, provided it isn’t already configured for other specialized functions like IVR.

Q: Can the AI Agent collect customer information and create contact records automatically?

Absolutely. The agent can collect details such as name, email, and address, and automatically update or create contact records in your CRM.

Q: Is it possible for the AI Agent to schedule appointments during a call?

While the AI agent can collect information and send booking links of 3rd party booking software to book direct appointments, it does not directly do it for the caller.

Q: Can I have multiple AI Voice Agents and phone numbers?

Yes, you can create multiple agents, each with its own assigned phone number and unique configurations, to handle different departments or services.

Q: How do I update the AI Agent’s knowledge base?

In the Agent Goals section, you can provide updated information in the prompts or business details to train the agent on new products, services, or FAQs.

Q: Can the AI Agent handle call routing and transfers?

Yes, the agent can be configured to transfer calls to human agents based on specific conditions you define.

Q: Does AI Employee (Voice AI) work for Phone System only or does it work with my own Twilio account too?

Currently, AI Employee's Voice capabilities only work with our Lead Connector Phone System. It does not work on accounts using direct integration with Twilio, only Lead Connector numbers.

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Google Search Results

How Client Behavior Has Evolved—And Why Your Salon’s Marketing Strategy Has to Evolve With It (or Get Left Behind)

June 02, 20254 min read

How Client Behavior Has Evolved—And Why Your Salon’s Marketing Strategy Has to Evolve With It (or Get Left Behind)

In 2010, a magazine ad could fill your book.
In 2015, a Facebook promo could flood your inbox.
In 2020, an Instagram Reel could blow up your DMs.

But now it’s 2025—and everything has changed.

Today’s salon client doesn’t just search on Google.
They’re asking ChatGPT, watching TikToks, scrolling Instagram, browsing Yelp, and reading AI-generated “top 10” lists—all at the same time.
If your salon isn’t optimized for all of them, you’re getting left behind by those who are.

Let’s break down exactly how client behavior has evolved—and what that means for how you market your salon now.


💡 2010: Local, Traditional, Slow

Marketing looked like:

  • Word-of-mouth referrals

  • Walk-ins from a good location

  • Magazine ads, flyers, maybe a radio spot

If you had a loyal base and a good reputation, that was enough.

But you weren’t competing with salons two towns over—just the ones next door.


💡 2015: Google & Facebook Took Over

This was the SEO boom. Clients searched:

“Balayage salon near me”
“Top-rated med spa in [city]”

If you weren’t ranking on the first page of Google, you were invisible.

Facebook ads became the shortcut to traffic. Boosted posts actually worked. Engagement was organic. The digital storefront was now your website—and Google Business profile.


💡 2020: Instagram Became the New Word-of-Mouth

This was the visual era.
Before-and-after pics replaced testimonials.
Clients judged your work before they ever walked in.

Winning salons:

  • Posted 5–7x per week

  • Used Reels to show transformations

  • Showed up in DMs, not just inboxes

  • Leveraged influencers, hashtags, and Stories

  • Built trust through daily proof—not monthly promotions

Word-of-mouth went online—and your feed became your new reputation.


💡 2025: Search is Now Everywhere—and AI Is Calling the Shots

Here’s the shift that matters most right now:

Clients are no longer using one platform to decide.

They’re searching:

  • Google Maps: “Best blonde salon near me”

  • TikTok: “Hair extensions Charlotte NC”

  • Instagram: “PRF facial results before/after”

  • ChatGPT: “Top-rated med spas in Austin”

  • Siri: “Who does balayage near me?”

They expect instant results, reviews, visuals, and proof—everywhere.

If your salon doesn’t show up across all of these… AI won’t mention you.


And if AI doesn’t mention you… your future clients will never find you.


Welcome to the Omni-Search Era

This is what Fully Booked AI calls the Omni-Present Client Journey.

To dominate in 2025, your marketing must:
✅ Rank on Google for your top services
✅ Show up in Google Maps with 100+ reviews
✅ Be listed and optimized on ChatGPT, Perplexity, and Claude
✅ Appear in TikTok and Instagram searches with keyword-rich Reels
✅ Load fast, look clean, and convert visitors into booked appointments

AI isn’t the future—it’s already deciding who gets booked.


So What Do You Do Now?

Here’s what top-performing salons and med spas are doing to stay ahead:

  1. Local SEO isn’t optional.
    You need optimized service pages, Google Business enhancements, and monthly blog content tied to high-intent searches.

  2. Instagram + TikTok are the new search engines.
    Start using keywords in captions and ALT text. Reels now show up in Google!

  3. Reputation = Visibility.
    You need 100+ 5-star reviews on Google to compete—period.

  4. AI Optimization is now a service.
    ChatGPT doesn’t read Instagram bios. It reads structured data, Google reviews, and external mentions. If you’re not being listed in “best of” content, you're invisible.


Final Takeaway: You Can’t Pick and Choose Anymore

In 2025, salon marketing isn’t about “doing a little bit of everything.”
It’s about showing up
everywhere your clients are searching—in one unified, strategic system.

If your salon is only active on Instagram, you're losing Google leads.
If your website isn’t updated, AI won’t recognize you.
If your reviews are outdated, you won’t earn trust.

👉 The salons winning now are omni-present.
They're not just visible—they’re chosen.


Ready to Evolve?

At Fully Booked AI®, we help salons and med spas build marketing systems that dominate search, convert leads, and keep you fully booked—across every platform that matters in 2025.

Let’s future-proof your marketing.
Let’s get visible—everywhere.
Let’s grow smarter.

Book a Free Strategy Call

Links: 


Custom GPT’s to Help Implement Marketing Systems

  1. Ideal Avatar Creator: https://chatgpt.com/g/g-PEt2Mb3uM-salon-med-spa-marketing-ideal-client-avatar

  2. Bio Creator: https://chatgpt.com/g/g-trIcw0z6l-bio-creator-for-beauty-professionals

  3. Offer & Package Creator: https://chatgpt.com/g/g-Kan8C9c2V-create-salon-offers-signature-packages

  4. G-Search & Maps Posts: https://chatgpt.com/g/g-aeutkIRBi-get-your-salon-found-on-g-search-g-maps

  5. Social Content Creator: https://chatgpt.com/g/g-Mnt9CC6da-social-media-content-creator-by-fully-booked-aitm

  6. Email Marketing Asst: https://chatgpt.com/g/g-1DUzlXjG2-salon-med-spa-email-marketing-assistant

  7. Software System & Tools: https://chatgpt.com/g/g-CR2NmF6uG-fully-booked-ai-r-a-high-level-powered-system

  8. AI Solutions for Salons & Med Spas: https://chatgpt.com/g/g-97r8SpDkd-ai-solutions-to-grow-and-scale-your-salon-or-spa



Plug the leaks and make mor emoney



salonsmed spasmarketingai for salonsai for med spasbest marketing agencytop salonmsrketingrecruitingseosalesonline presencedmangementGoogle SerchChat GPTOmni Presentdigital marketing
blog author image

Michele R. Matkovich

Michele R. Matkovich is the creator of Fully Booked AI®, a cutting-edge sales and marketing solution for salon and med spa owners. With years of expertise in SEO, AI-driven marketing, and client acquisition, Michele helps businesses attract more clients, boost bookings, and stay ahead in a competitive market. Connect with Michele for innovative strategies to grow your business!

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My M2 Bot

The Salon Receptionist Every Salon Needs

Call M2 at: +1 704 327-2200

Limited Time Offer!

$497/mo nth

  • 1x Set Up Fee - KLARNA + AfterPay Available